Connect Social Media

A Handy Google Plus Cheat Sheet

Liz — Wed, 22 May 2013 08:00:42 +0000

Use this Google Plus Cheat Sheet to Get More Out of the Site Sometimes it seems as though Google Plus is the forgotten social media site when compared with Twitter and Facebook. But, the site is growing, and as many have learned, is getting an increasingly important role in SEO search engine results. So, it is clear that the site is growing more in importance and social media marketers should know how to use it, that is why this Google Plus cheat sheet can come in handy to getting the most out of it. Read the full article here: How to Get the Most Out of Google+ Posts

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Are the Most Social Brands Succeeding?

Liz — Tue, 21 May 2013 23:15:01 +0000

A Handful of Social Brands Utilise Twitter Quickly Though it may seem as though Facebook is the fastest way to contact bands, a recent study by Socialbakers has found that Twitter has a must faster response time while Facebook is actually getting slower. What might be even more surprising is the level of importance these highly social brands place on interaction and service. Brands like Nike and JetBlue are building a reputation of becoming very active on social media and fixing people’s problems through that medium very quickly. Read the full article here: Top 5 Most Socially Devoted Brands on Twitter

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New Announcement: Yahoo Acquired Tumblr

Liz — Tue, 21 May 2013 07:45:19 +0000

In Blockbuster Deal Yahoo Acquired Tumblr Turns out, all of those various rumours that have been running rampant around the internet the last few weeks were true since it was announced today that Yahoo acquired Tumblr in a billion, yes billion, dollar deal. What exactly this means for Yahoo and the future of the company is anyone’s guess, but it certainly seems that they are taking social media very very seriously. This is especially seen in the valuation that Yahoo gave Tumblr, over one billion. Read the full article here: Social Media in an Uproar Over Yahoo’s Rumoured Tumblr Acquisition

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5 Questions To Ask Your Social Media Expert

Radhika — Tue, 21 May 2013 01:59:45 +0000

As a business owner you get that social media is important and to make sure you’re doing it right you may be considering hiring a social media expert (or may already have one!). But how do you know if your expert really understands social media practices and is not just a quack? Whether or not you know anything about marketing on social, here are some questions you should consider asking before hiring a social media expert for your business. Why does my business need social media? You might already know the answer but it is worth asking your consultant on why they think your business needs social media. Brand building? More leads? Reach a wider audience? Customer service? There could plenty of reasons why a business does social media. A good agency / consultant will do their research on your business so should be able to comfortably answer this even with limited knowledge. If they simply say “because everyone is doing it”, take it as a warning sign. Which social networks are right for my business? There are enough social networks to keep you online 24/7 but not every network is relevant for every business. Your business might only need Facebook or LinkedIn or you could be a business that could do well on Instagram. Whatever it is, your expert should be able to tell you exactly which networks are right for your business and why. If they say “be everywhere” count it as red flag number 2! What is ...

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Top Strategies to Measure Social Media

Liz — Tue, 21 May 2013 00:15:13 +0000

Have You Been Looking for Ways to Measure Your Social Media Many social media marketers have been looking for ways to measure social media to determine if their strategy is working and to see if they have finding any return on investment from their postings. While it may not seem important to some, being able to track measurable results is an important key to understanding what is working and what isn’t. There are a couple of different ways to be able to measure user engagement, and these strategies should help you get there. Read the full article here: 3 Strategies to Measure Your Social Media

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